Innovative Approaches to Strategic Management in the Public Sector: Challenges of Global Transformations and Digital Technologies

Abstract

The article examines the advanced formats of strategic management in public administration in the context of the pressure of globalization and digitalization. The article examines the impact of digital technologies on the formation of strategic decisions in the public sector and their role in improving the efficiency of public services. The purpose of the article is to analyze the peculiarities of combining strategic and public management and to propose a methodological framework for assessing the effectiveness of their synergistic use. The author uses the methods of system analysis, synthesis, comparative analysis, generalization and grouping to study the institutional, personnel, technological and organizational aspects of digital transformation. It was proved that the strategy of innovative leadership has the greatest potential for the digital transformation of public administration, and it actively contributes to the development of high-quality and accessible public services. The scientific novelty lies in the development of an integrated index of strategic management implementation (ISMD) and a three-level scale for assessing the level of development of strategic management, which is the basis for the practice of quantifying the readiness of public administration systems for digital change and development. Further research could be aimed at improving the methods of integrating digital platforms into service-oriented management models. A separate direction is to analyze the impact of artificial intelligence on strategic decision-making in the public sector.