Culture and Art : Models of Social Communications

Abstract

Abstract: The article notes that the development of technology, economics, political, social, and cultural changes at the end of the 20th century led to a radical transformation of the world in general and, in particular, the world of art. The positions of the artist and the viewer, the principles of construction and interpretation of a work of art have changed dramatically. The relationship between the concepts of “dialogue” and “communication” in culture and art, including within the framework of the phenomenon of network art, is considered. It is revealed that the process of communication between the viewer and the work of art is the basis of ideal formation in culture. The research shows that communication is considered as an unconditional quality of modern culture, which determines its fundamental difference from the culture of previous historical eras.